Insight Media Labs (IML) sits at the crossroads of ad-tech and agency, serving television station groups, advertising and PR agencies, event organizers, B-to-B and consumer brands.
Our technology-first philosophy and nimble market-driven development process has propelled the launch of innovative products including NewsDriver enhanced media placement, Driver micro-interaction landing pages and SODA (Social Open Display Ads) creatives.
IML provides highly sophisticated programmatic advertising support for companies and organizations of all sizes. The company, originally called NewsDriver, was founded in 2016, and is based in New York.
We are a highly skilled, and curious team of marketing and public relations technologists, inspired by exploring new AI and digital approaches to solve age old challenges. Our energy is directed to connect our customers with their customers and target audiences.